"Go4Database has transformed our lead generation process. Their data has been highly accurate and in-depth, which has allowed us to reach out to high-value prospects quickly and has improved our conversion rates by 40%."
(Christine Nguyen, Chief Commercial Officer, Vitex Pharmaceutical)
Vitex Pharmaceutical focuses on providing healthcare solutions through its innovative medicines and improving the health outcomes of patients. Vitex Pharmaceutical has a presence in multiple markets and is highly compassionate is trying to better the outcome of patients and medicines, which leads to the company's growth.
For Vitex Pharmaceutical, there are also the challenges that come with the territory, such as not being able to ensure focusing on the appropriate decision makers for the complex business-to-business (B2B) healthcare ecosystem. Also, outdated contact information and a lack of efficient prospecting practices stalled the business engagement with high-potential leads and thus impacted the revenue of the organization as well as the marketing return on investment (ROI) on the activity.
Go4Database is allocated to Vitex Pharmaceutical for segmentation, verification, and accurate business contact data specific to the pharmaceutical industry. This enabled Vitex's marketing and sales team to quickly research and reach out to other pharmaceutical decision-makers to identify and establish contact, saving time previously allocated to manual searches.
With the complete and accurate data, Vitex was able to design and implement targeted outreach programs, which substantially boosted engagement. Furthermore, the contact information provided by Go4Database positively impacted the campaign by increasing the email and social media marketing conversions.
The advancement in lead generation precision and subsequent growth of the sales pipeline accelerated after Vitex Pharmaceutical Incorporated began utilizing Go4Database’s data solutions. Subsequently, conversion rates increased by 40%, indicative of increased precision targeting and better quality engagements. Fully automated processes also increased the ease of calculating marketing ROI and overall marketing campaign effectiveness.
Vitex Pharmaceutical has liked Go4Database as a critical partner since it has changed the effectiveness of their B2B marketing strategies in the company. Support of precise and detailed data helped Vitex reach knowledgeable prospects quicker and more efficiently, which increased their conversion rates and fortified their sales pipeline. This partnership is still assisting Vitex to attain its target in the market as well as to achieve growth.
How Go4Database Empowered Vitex Pharmaceutical
Vitex Pharmaceutical achieved a 40% increase in conversion rates and accelerated lead generation after partnering with Go4Database.