Our sales team started using Go4Database, and the results were way beyond what we imagined. We reached decision-makers faster, our leads doubled, and our sales pipeline finally looked strong and predictable.
(Michael Hollis, Co-founder, Optura.AI)
Optura.AI is a Nashville-based company focused on healthcare AI orchestration, working with payers and enterprises to rapidly and clearly scale their AI investments and achieve a positive Return on Investment (ROI). Optura is equipped with industry veterans who developed the AIEOS platform to ensure that every pilot is compliant, secure, and integrated within the AI ecosystem. This gives health organizations the capability to deploy, control, and govern high-impact use cases and workflows, which, when combined with significant operational savings, provide a solution to the industry’s key issues related to complexity, governance, and legacy systems.
Optura.AI faced classic challenges common to the healthcare AI industry, including difficulty identifying and reaching decision-makers within complex payer and provider organizations, time wasted on outdated or inaccurate contacts, and a sales pipeline hampered by slow, inconsistent lead engagement. Their efforts to scale AI solutions were often stalled by disconnected pilots, legacy systems, and governance concerns, making it hard to build momentum, demonstrate ROI, and drive adoption within large enterprises.
Optura.AI used outreach and marketing services for which Go4Database provided segmented business contacts of verified accuracy and precision for the healthcare field. Because of Go4Database's tailored solutions, Optura.AI gained direct access to several payer and provider organizations, which greatly reduced the time Optura.AI spent on manual research and removed guesswork from the prospecting stage. This increased the ability of Optura.AI’s team to devise tailored messaging for leads, which improved engagement and streamlined the sales pipeline.
Optura.AI improved capturing high-quality leads while tracking marketing ROI, and improved lead and ROI quality from faster, repeatable follow-ups due to the funnel-ready contacts provided. Go4Database’s accuracy also increased match rates and success for email and social campaigns. Finally, Go4Database’s fast and professional customer service provided Optura.AI with easy ways to scale outreach while growing the company’s healthcare AI solutions.
Optura.AI gained by using the services of Go4Database, as this allowed the customer to reap tangible benefits in sales and marketing. Response rates grew 45% as a result of efficiently getting to difficult-to-reach validated and verified decision makers. This allowed them to consistently increase the number of high-quality prospects, especially in the healthcare payer and healthcare provider domains, increasing the speed of closing transactions and increasing the certainty of the sales pipeline.
Using Go4Database has been a game-changer for Optura.AI, providing them with accurate, verified, and segmented data that has significantly boosted their sales outreach effectiveness. The reliable contact information enabled the team to engage directly with true decision-makers in the healthcare sector, enhancing the quality and speed of lead generation. By streamlining their prospecting process and reducing wasted efforts, Optura.AI was able to build a stronger, more predictable sales pipeline and improve overall marketing ROI.
Get Free Sample of Verified Healthcare Leads
Unlock access to reliable, precision-targeted decision-maker contacts. See how Go4Database can boost your sales pipeline with high-quality, validated leads risk-free.